Watch What You Say

Think it's easy to think on your feet and say exactly what you mean to say without stumbling, mumbling or bumbling?

Try doing it with a camera on, a microphone held up to your mouth or during a live TV studio show.

Those who look calm, comfortable and speak in a conversational manner probably have practiced what they would say - and how they would say it - for hours.

Mentally prepare by determining your main message beforehand. Don't wait for the question. Instead wait for the opportunity to say what you came there to say.

Don't repeat the question or waste words. Cut to the essence of the information so that you stay focused and the audience stays with you.

Watch others and critique how well they have accomplished the task of media interviews. Facial expressions should be relaxed and pleasant or more serious of that would be appropriate. Make sure hair, clothes and anything else that could detract from what you are saying (crazy sunglasses, too much make-up) won't steal the spotlight.

Solid colors usually work well for clothing choices but stay away from white.

Speak clearly, confidently and concisely. Talk as if to another person and not to a piece of equipment or a machine.

Typically the moment is over in seconds. Use that time wisely and others will learn from you.